Jamaica’s JAPEX Live 2020 Gets Going

Caribbean News…
08 November 2020 9:05pm
Japex Live 2020

Caribbean News Digital Newsroom

The Jamaica Product Exchange 2020 (JAPEX) opens today in a completely virtual platform, a first for this major fair in 30 years. The event is free for all tour operators to attend.

The two-day event is offering the Jamaica Hotel and Tourist Association (JHTA) and the Jamaica Tourist Board (JTB) a chance to engage with its travel trade partners.

The bodies provide a distinct forum for leading suppliers of the Jamaican tourism product to meet with travel wholesalers and tour operators from all over the world.

As an interactive virtual platform, JAPEX Live 2020 brings the event to larger audiences than ever before. Attendees have the opportunity to explore the tourism regions of the country from afar, drop into an exclusive networking lounge and engage in online live chats while getting destination news and information.

“JAPEX has always been a marquee event on our tourism calendar and we are looking forward to another successful show,” said Donovan White, Jamaica director of tourism. “While we are unable to meet in-person this year, we have an exciting opportunity to engage virtually, providing access for our delegates to learn about new destination offerings, hear about how our protocols have been implemented to keep residents and visitors safe, as well as secure new deals, positively impacting and strengthening our tourist industry.”

There will be elements of a traditional tradeshow, including breakout sessions during the two days and a keynote presentation by Jamaica Minister of Tourism, Edmund Bartlett.

Attendees can virtually explore the tradeshow floor using an interactive Google map that will take them to the resort areas of Negril, South Coast, Montego Bay, Ocho Rios, Kingston and Port Antonio.

There are also autoplay videos to engage attendees, as well as fully-interactive exhibitor booths offering sharable content and chat functionality.

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