Antigua and Barbuda Launches Bus Campaign in Barbados

Antigua and Barbuda have rolled out a high-impact bus advertising campaign in Barbados, designed to increase destination awareness and encourage regional tourism.

The campaign emphasizes the islands’ Carnival, pristine beaches, local cuisine, and cultural events, inviting Caribbean neighbors to experience authentic island life.

Strategically placed buses in high-traffic areas aim to reach a wide audience, showcasing Antigua and Barbuda as a top choice for leisure, events, and adventure tourism.

The initiative aligns with broader efforts to diversify tourism markets, reduce dependency on long-haul arrivals, and strengthen Caribbean intra-regional travel.

Tourism authorities anticipate measurable growth in visitor numbers from nearby islands and increased bookings for festivals and seasonal events.

The campaign reinforces Antigua and Barbuda’s reputation for high-quality experiences, friendly hospitality, and a vibrant Caribbean cultural identity.