JetBlue Vacations Rolls Out Flight, Cruise Packages
JetBlue is launching new flight and cruise packages, making it the first domestic U.S. airline to offer travelers the option to book their flight, cruise and hotel all in one place.
Available via JetBlue Vacations, the packages offer cruises from Royal Caribbean International, Celebrity Cruises and Carnival Cruise Line.
JetBlue Travel Products, which includes the JetBlue Vacations brand, says the launch of flight and cruise packages is its next step in transforming JetBlue into a broader travel company offering entire trips in addition to flights.
In March of this year, JetBlue Travel Products introduced Paisly, a travel website for customers to book additional components of their trip, such as hotels, activities and car rentals, after they’ve booked a flight.
Using smart technology, Paisly makes personalized recommendations based on a traveler’s flight information.
According to a JetBlue spokesperson, the new flight and cruise packages are only available via JetBlue Vacations, and not on Paisly, at this time.