UNWTO Recognizes the World’s Best Innovators against Covid 19

The top solutions for accelerating the recovery of tourism have been celebrated in the “Healing Solutions for Tourism” Challenge. 

Launched by the World Tourism Organization (UNWTO) with the support of the World Health Organization (WHO) and with the aim of identifying start-ups with ready-to-implement ideas for mitigating the impact of COVID-19 on the sector, the initiative attracted more than 1,000 applicants from 100 countries.

Tourism has been among the hardest hit of all major economic sectors. To rebuild confidence in travelling and to enhance tourism’s contribution to wider societal recovery, UNWTO called on innovators to share their ideas for positive change. 

Entrepreneurs pitched in three categories: Healing for People, Healing for Prosperity and Healing for Destinations. Over 1,100 applications were received and from the 30 shortlisted projects, nine were selected by a panel of sector leaders, including UNWTO Secretary-General Zurab Pololikashvili.

In the category of Healing for People, the four finalists were CleanScan /Chameleon  Welcome Back (Canada/USA), Outpost Healthy Destinations (Canada), SeeTrue (Israel) and Smart Occupancy (Spain).  In Healing for Prosperity, the two finalists were MyStay (Czech Republic) and WAAM (Poland). The three finalists in Healing for Destinations were Airside (United States of America), Beautiful destinations (United States of America) and iBonus COVID19 Digital Prevention System (Hong Kong, China).

“Tourism faces the biggest challenge of a generation. But, as this event shows, tourism can deliver solutions for all. We now have an opportunity to rethink tourism and do things better. Virtual reality, artificial intelligence and big data will all have a part to play in our joint response to COVID-19, and in building resilience for the future.” -UNWTO Secretary-General Zurab Pololikashvili

The Challenge enjoyed strong support, both within and outside of the tourism sector. Addressing the finalists during the virtual event hosted by UNWTO were Dr. Gaudenz Silberschmidt, Director, Health and Multilateral Partnerships (WHO), and Hannah R. Messerli, Senior Specialist, Trade, Investment and Competitiveness at the World Bank Group.

This event was made possible thanks to the support of the city of Madrid, UNWTO’s home base and the capital of one of the worst-hit of all European countries.