MITM Americas 2022: Over 100 Registered Buyers from 30 Countries

In just three weeks since registration opened, more than 100 buyers hailing from 30 countries have registered for the event, executives and directors of: incentive agencies, corporate companies,  event planners, congress organizers, international associations, luxury agencies, and tour operators with a MICE focus.

The 24th edition of MITM Americas, Meetings & Incentive Travel Market, the oldest B2B MICE tradeshow of the Americas & Caribbean, returns once more to Cuba. It will take place in Varadero, from the 4th to the 7th at the emblematic Hotel Meliá Varadero, first MICE hotel in Cuba, with a privileged location and magnificent installations for events.

MITM Americas, has the support and sponsorship of the Ministerio de Turismo de Cuba, Hoteles Meliá and Cubatur. The welcoming reception will be offered by Meliá Internacional Varadero, which boasts the largest congress center in Cuba, while the closing dinner will take place at the hotel Paradisus Varadero, a luxurious eco resort surrounded by a magnificent natural environment.

The post-tours for buyers will take place in La Habana, a cultural destination of excellence in the Caribbean and Americas (heritage, gastronomy, music, etc...). The Grupo Hotelero Iberostar and the Hotel Parque Central will sponsor said tours.

MITM Americas will reunite up to 50 MICE buyers, with an agenda of up to 30 pre-established appointments as well as an exclusive networking program, guaranteeing contact with all participants and establishing long-lasting business ties.

The previous edition, held in Havana in 2019, was a resounding success, with a total of 187 participants hailing from 27 countries, more than 3000 appointments held, and an estimated economic impact in the medium and long term of more than 200 million euros.