19th Edition of MITM Euromed Ends with Great Outcomes

The 19th edition of MITM Euromed, Meetings and Incentive Travel Market, held in Calpe, Alicante, on May 6-8, came to a successful close, according to the assessment made by the organizers.

Prearranged business meetings between exhibitors and buyers were fulfilled in a staggering 99.9 percent of all cases, plus 72 percent of additional powwows conducted online. In all, a grand total of 2,795 appointments were made, which generated 63 million euros worth of estimated revenues in both the short and the long run.

MITM Euromed has been valued by exhibitors and buyers as one of the most professional MICE-related international fairs within the world travel and tourism industry.