Europe Delivers Prize Incentives to Hosted Buyers at AIBTM

The first ‘Market Focus SPOTLIGHT on Europe’ at AIBTM with some 15 exhibitors participating will also see Barcelona Convention Bureau, Dublin Convention Bureau, Ireland, Visit London, Prague Convention Bureau and Hungarian Tourism providing prizes for a draw to be held at the end of the session among the attending Hosted Buyers who selected Europe as a preferred destination to place business in their application to register.
Six lucky Hosted Buyers will be drawn from a business card raffle to win a Waterford Crystal Clock from Ireland, an Olympic Games Goodie Bag from Visit London, luxury leisure breaks in Barcelona, Prague, Dublin and Budapest.
The one hour session has been organized as a direct response to the AIBTM 2011 post-show research which confirmed that 60 percent of Hosted Buyers have a direct interest in placing business internationally.
“AIBTM is a great example of one of the new-style of shows engaging Hosted Buyers from across the business and events industry. With proven success already in Europe (EIBTM) for the Hosted Buyer program, we are confident that the business development success we have experienced in this region will be repeated in North America” said Chris FJ Lynn, Sales & Marketing Director, North American & Emerging Markets at London & Partners.