Ibero-American Gastronomy Academy, GSAR Marketing Sign Major Deal
The president of the Ibero-American Gastronomy Academy, Rafael Ansón, and Charo Trabado, CEO, RMP & Co-founder of GSAR Marketing | MITM Events, signed Monday a collaboration agreement to boost and develop the scope of the Ibero-American culture and gastronomy.
This will be achieved through the celebration of CULTOURFAIR within the frame of the celebration of the “Capitales Iberoamericanas de la Cultura Gastronómica”.
As part of this agreement, both institutions agreed to boost up the promotion of Ibero-American destinations by the hand of gastro-cultural and travel-oriented terms. Since this year Madrid is the Ibero-American Capital of Gastronomic Culture, this will be no doubt the ideal venue to host CULTOURFAIR 2020.
During the signing of this agreement, Rafael Ansón mentioned that “a trade show such as CULTOURFAIR, the only in the world specialized in cultural tourism and exclusively aimed at professionals, is the ideal scenario to proclaim that gastronomy is culture and an essential element in tourism.”
Furthermore, he highlighted that “this agreement is the starting point to develop this and other cultural, gastronomic and tourism promotional events in the future designation of Ibero-American capitals of Gastronomic Culture.”
“For MITM Events its and honor to sign this agreement with AIGB to continue with the promotion and spread of the Ibero-American culture throughout the world as we have been doing over the past 30 years.”
About the Ibero-American Gastronomy Academy
The Ibero-American Gastronomy Academy touts the investigation, dissemination and protection of native gastronomy of the different regions and towns of Ibero-America, coupled with the spread of their manifestations, the conservation of their traditions, support to the streamlining of their techniques, and consideration of new gastro-dietary proposals, thus putting the most relevant features of the Ibero-American gastronomy and culture on the map.
About MITM Events
MITM EVENTS has extensive experience in the organization of international tourism fairs and professional events in the field of tourism and cultural heritage, not only in the Ibero-America context, but worldwide.
Since 1997, MITM Events has organized 52 editions in 37 cities of 18 countries, contributing to the incursion and development of numerous MICE and Cultural destinations.
CULTOURFAIR is the only international B2B trade show in the world specialized in the cultural tourism sector and aimed exclusively at professionals in the sector.
