Cuba Is Attending FITUR with Renewed Tourist Image
Cuba is putting a new spin on its tourist product on the eve of FITUR 2005, an event that´s taking place in Spain´s Madrid with a record-breaking turnout of attendants. The Cuban delegation is made up of execs from the island nation´s top hotel chains and travel companies.
The island is cashing in on this opportunity to advertise the new trademark of its tourist products, basically promoting its culture, history, beaches, nature and its submarine wonders.
Cuban tourist companies are equally laying out an array of travel packages to a number of participating enterprises, tour operators, press corps and the general public.
In addition to the traditional sun-and-sand postcard scenery that has put the island nation on the world map, the new image of Cuba´s travel industry hinges on a varied and diverse offer that´s supposed to hook larger amounts of foreign visitors to the country.




