Hispanic Hotel Owners Association to Hold Hotel Investment Seminar for Latinos in Miami

The Hispanic Hotel Owners Association (HHOA), a recently-formed and rapidly growing non-profit organization, announced today that it will hold a Hotel Investment Seminar for Latinos at the JW Marriott Miami, June 26-27.

The event is targeted to high net-worth Hispanics who may have an interest in investing in and profiting from the hotel industry. This is the first Hotel Investment Seminar to be held in Miami and the second the organization has conducted in the past six months.

“Hispanics are the largest and fastest growing minority group in the United States,” said Ernesto de la Fe, managing director of Morgan Stanley, Miami and an HHOA board member. “Miami and Southern Florida has one of the largest concentrations of Latino wealth in the United States. Hispanics make up a sizeable portion of the hospitality industry workforce but own less than one percent of the hotels. These seminars are a major step to change that.”

Sessions begin with an overview of the hotel industry and include such other topics as hotel development versus hotel acquisition; market, product and site selection; why invest in the hotel industry; hotel branding; and capital sources and financing. Other sessions will discuss franchising, hotel management, property valuation, hotel management and investment exit strategies.

HHOA membership is open to hotel owners, developers, investors, financiers, real estate executives, investment bankers, professional advisors, analysts, franchisors, management company executives, industry product and service providers, hotel general managers, hotel sales and marketing managers, government agencies for tourism and development, hospitality schools, hospitality students or anyone seeking to do business within the Hispanic market.