ITB Berlin Unveils Global Business Travel Executive Days

Leaders in international business travel will meet at ITB Berlin next March, when the world´s largest tourism travel trade fair offers a dynamic new segment: the ITB Business Travel Days.

The congress convention on March 9 under the title “Know Your Markets and Perspectives” will focus on the interest of department heads and directors.

Experts will analyze the German and Austrian business travel and MICE markets, and panel discussions will address topics such as “Travel Management, Part of Procurement” and “Consortium Deals”.

One of the Keynote Speakers is William A. Maloney, Executive Vice President, American Society of Travel Agents (ASTA), who will discuss “The Future Role of Travel Agents in Business Travel”.