Luxury Collection launches interactive travel community

The Luxury Collection has tied up with social network Asmallworld.net for the launch of a new interactive travel community. The travel microsite is housed within Asmallworld.net. It is available in the pre-booking stage and will comprise a series of blogs from Luxury Collection concierges, according to a report filed by Brand Republic.

The content of the blogs will focus on key events in the global social calendar selected in close collaboration with Asmallworld.net to coincide with the interests of the private community’s audience.

The travel microsite will feature an interactive calendar of events taking place around the world, a series of destination guides, and information on Luxury Collection exclusives and privileges.

Asmallworld will support The Luxury Collection community by offering integrated links and media placements across the network including featured listings on the global events calendar, ads in Asmallmagazine, and content integration within email newsletters.