World Travel Market goes ´Live´ to more than 80 countries with Travel Channel

World Travel Market has teamed up with Travel Channel – the leading dedicated travel and holiday TV channel - to broadcast regular ‘prime time’ evening updates from the leading business event across more than 80 countries in Europe, Africa and the Middle East.

Travel Channel will be reporting on the latest exhibitor stories, new developments and key issues every evening throughout World Travel Market week (10 – 13 November) from London’s ExCeL.

The link-up also means a new fun focus on the thrills and excitement of the growing adventure holiday sector with a new game show for travel agents on World Travel Market’s stage, hosted by a television celebrity.

Competitors on the Adventure Game will battle it out for the adventure holiday prizes.

Fiona Jeffery, Group Exhibition Director said that the new association would provide valuable additional consumer coverage of the leading event without allowing holidaymakers admission to the strictly business-only global event.