Caribbean Tourism Young Leaders Join Hands to Combat Coronavirus

Caribbean News…
13 April 2020 10:11pm
three youngsters on a mountain

Young leaders of the Caribbean tourism sector are throwing their support behind calls to heed the advice of public health officials to stay at home so that the region's leading economic sector can rebound quickly once the Coronavirus Disease 2019 (COVID-19) pandemic subsides.

The recently established COVID-19 Caribbean Tourism Task Force is enlisting the dynamism and innovativeness of young hospitality professionals to encourage protective practices by Caribbean nationals, especially younger ones, many of whom have been slow to respond to the urgency of the outbreak.

Striking messages of encouragement from young professionals in Barbados, Jamaica, St. Lucia, and Turks and Caicos, released by the task force, implore fellow youth to take more seriously the dangers of the contagion to the Caribbean.

The Task Force, which comprises representatives from the Caribbean Public Health Agency (CARPHA), the Caribbean Hotel and Tourism Association (CHTA), the Caribbean Tourism Organization (CTO), and the Global Tourism Resilience & Crisis Management Centre (GTRCMC), unveiled the two-minute video, which contains essential guides to safeguard communities and individuals.

The Task Force initiatives support those of Caribbean tourism leaders and health organizations, who are working together to prevent the spread of COVID-19 throughout the region, and are implementing response measures to contain the spread of the virus.

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The message, which has generated strong interest on social media, is especially important since many young people across the region have been ignoring public health advisories which warn residents of the danger of spreading the virus by hanging out in groups.

Drawing on information presented in a recent CHTA webinar, young professionals agreed it was imperative for the region's public and private sector representatives to work closely together to prepare for the post-pandemic recovery. 

They opined global travelers have become more inured to global shocks, such as natural disasters and geopolitical events, and were optimistic that the Caribbean region would recover faster than many areas in the rest of the world.

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