CNC Sponsors World Tourism Market Latin America 2014

Brazilian employers’ organization The National Confederation of Good Trade, Services and Tourism (CNC) is to be a main sponsor for World Travel Market Latin America, the leading global event for the Latin American travel industry.

The CNC is looking to utilize the international exposure WTM Latin America offers ahead of Brazil hosting the 2014 Football World Cup and Rio holding the 2016 Olympic and Paralympic Games.

CNC is sponsoring WTM Latin America to expand its contacts amongst the global travel and tourism industry with the aim of boosting tourism to the country.

CNC Tourism Council Chairman Alexandre Sampaio said: “With Brazil hosting such huge events WTM Latin America takes on a strategic position.

WTM Latin America takes place between April 23rd and April 25th at the Transamerica Expo Center, in the city of São Paulo, at the same time as the 41st Braztoa Business Meeting (the Brazilian Association of Tour Operators).

At the 2013 edition of WTM Latin America, more than 1,200 exhibitors had the chance to create closer ties, make new contacts and of course, sign deals – all attracted by the economic and social progress that has been achieved by the countries in Latin America.

(CNC) is the employers’ association which represents the rights and interests of businessmen in the goods trade, services and tourism sectors throughout the whole of Brazil, which account for roughly a quarter of Brazil’s Gross Domestic Product (GDP) and which provide formal employment for around 16 million people.

The CNC manages one of the world’s largest social development systems – the Commercial Social Service (Sesc), which acts in the areas of education, health, culture and leisure, and the National Service for Business Education (Senac), which is the main agent of the professional education aimed at the sector. Together they cater to more than 20 million Brazilians a year.

Source: eturbonews.com