Discover Anchors Royal Caribbean International and Celebrity Cruises in Guatemala

16 February 2006 5:00am

Discover the World Marketing has been selected by Royal Caribbean International and Celebrity Cruises to handle its sales and marketing in Guatemala beginning early in 2006.

“We are confident Discover the World Marketing in Guatemala will help us increase our brand awareness to prove our company has the best cruise vacations in the world,” said David Negron, Director - International Sales and Marketing Caribbean, Mexico and Central America for Royal Caribbean Cruises, Ltd.

“We are pleased Royal Caribbean International and Celebrity Cruises continue to expand its relationship with us,” said Jenny Adams, CEO of Discover the World Marketing. “The addition of Guatemala comes shortly after our Thailand appointment in October. But our long term relationship in Australia, Colombia and Pakistan has demonstrated we produce noteworthy results. Our experienced country directors and their staff understand the local markets and have delivered the desired revenues.”