Zicasso Connects Clients with Luxury Travel Specialists

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13 October 2010 9:54pm

Zicasso Connects Clients with Luxury Travel Specialists

Zicasso, an online luxury travel referral service that matches travelers with select top 10 percent travel specialists, has introduced a sales and marketing solution for travel agents and retail tour operators who focus on selling luxury custom tours. It’s designed to deliver targeted leads, increase sales and enhance productivity. It also lets travel specialists outsource much of their marketing, sales training and technology tools needs to Zicasso, allowing them to focus instead on selling and further developing their expertise in destinations and traveler activities.

Because so many travel websites enable consumers to DIY -- do it yourself -- travel agents who design customized travel need to focus on trips that are complex to book and luxury-oriented. However, complex luxury trips require deep specialization in order to design multi-faceted itineraries with unique experiences. As travel agents specialize, it has also become more challenging and expensive to find new luxury clients who happen to seek their particular specialization, whether it’s destination- or activity-focused.

Zicasso provides agents with qualified leads, a client relationship management application and travel reviews that help agents build their online reputation based on bona fide reviews from real travelers who made actual purchases and completed their trips arranged by Zicasso travel specialist partners.

Selected as one of the “Best Travel Websites of 2010” by Travel + Leisure magazine, Zicasso is a distinctive, online luxury travel referral service that combines the convenience of the Internet and blends it with white glove, offline service to the top 10 percent of travel specialists.

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