The Caribbean Tourism Organization (CTO) is helping prepare Caribbean tourism ministers, commissioners, and directors for World Travel Market (WTM) at the highly anticipated European Marketing Forum. The annual pre-WTM event will focus on helping the Caribbean find customers in 2012. The European Marketing Forum is free to all CTO members.

The leading BRICS countries will be in the spotlight at a keynote World Travel Market, the leading global event for the travel industry, session. Stephen Sackur, presenter of BBC World’s flagship news and current affairs program, HARDtalk will host the panel discussion on Wednesday 9 November.

World Travel Market 2011, the leading global event for the travel industry, is set to be the catalyst for even more travel industry business deals than ever before, reveals a poll of Meridian Club members - WTM's business club for senior travel industry buyers.

TUI Group Chief Executive Peter Long will head up the lineup of private sector speakers at the UNWTO & WTM Ministers’ Summit. Long will share the stage with Cox & Kings CEO Peter Kerkar and World Travel and Tourism Council President and CEO David Scowsill.

UK Olympics Minister Jeremy Hunt will open World Travel Market 2011, the leading global event for the travel industry - the final WTM before the 2012 London games. WTM 2011 will have a strong sports tourism theme as the event examines the potential of sports tourism with the London Olympics' impact on the UK tourism industry a key focus.

Britain’s first women of soccer, Karren Brady, will headline World Travel Market’s key Business Day event at ExCeL London in November. Brady will be offering advice to small and medium sized travel businesses at “Talk Business: Fight to Survive” on Nov. 10.