Ndustrimobile Launches Innovative Travel, Lifestyle Show

Ndustrimobile Media Group, the innovative television network for mobile phones, will launch the eagerly anticipated travel and lifestyle show itinerary on mobile handsets across all carriers nationally, in Spring 2009.

Created for busy people who thrive on staying connected while on the go, itinerary is the interactive show specifically catered to mobile video subscribers who desire information about vacation choices or who simply want to enjoy vicarious entertainment in a fun, guilt free way.

The show will follow a series of couples who win surprise vacations to amazing Destinations worldwide, beginning with the Caribbean, while participating in a variety of activities designed to enhance both their enjoyment and understanding of the country they are visiting.

Leading with confidence, Ndustrimobile’s vision for itinerary is two fold; first to present this fantastic opportunity to a potential 8.4 million mobile video subscribers, where they will experience the beautiful sights and sounds of the Caribbean’s exotic destinations and secondly, to create stronger connections between consumers and countries’ tourism marketing initiatives.

Believing that economic challenges often heighten consumers’ desire for information so they can make better fiscal decisions when they’re ready to do so, Ndustrimobile along with production partners and co-executive producers Innergate Entertainment see itinerary as an opportunity to meet that need as well as to indulge consumers’ aspirational desires.

Ndustrimobile Media Group was created as a broadcast entertainment network specifically for mobile phones. Constantly evolving from mere communications devices to ubiquitous multimedia tools, mobile phones have become the third screen –the next generation platform of personal entertainment and media consumption. The network launches itinerary and the remainder of its new programming season in Q1, 2009.