Yahoo Designing New Tourism, Travel Site

Yahoo!, the Web giant, is enhancing its Yahoo! Travel site by offering travel suggestions based on deals that others have been finding on the site.

The Trip Recommendations feature claims that it’s not eating your cookies. Rather than base vacation tips on your interests, it is aggregating the surfing habits of others. That’s certainly a win for privacy advocates, though it may result in less than ideal getaway pitches.

The neat thing about Trip Recommendations is that it then turns to its Yahoo! Fare Chase travel comparison shopping site to come up with discounted deals. Yahoo! then provides local guides, powered by user rankings and reviews.