Mexico: Riu opens the chain’s biggest resort in Puerto Vallarta, a 5-star, 700-room hotel

The Riu hotel chain will unveil next May 15 its biggest establishment in the Mexican tourist destination of Puerto Vallarta: the 5-star, 6-story, 700-room ClubHotel Riu Jalisco.

The resort –perched on Flamingos Beach- joins other four lodging facilities already owned by the chain in the country, the four of them located in Playa del Carmen in the Mexican Caribbean.

Today, Riu has nine ClubHotel resorts and two of them are in Mexico. Riu’s hotels in Mexico have been awarded on several occasions based on their comfy rooms and top-quality service.

For instance, British tour operator JMC awarded the Riu Palace Mexico with the distinction as “the best long-distance hotel.” In the same breath, TUI-Holly Prizes bestowed the category as “the world’s second-best vacationing hotel” also on the Riu Palace Mexico.

Caribbean News Digital also learned Riu has just launched a PR campaign under the slogan “the best employees make the best chain,” through media ads, online press releases on corporate Internet and reports put out on its own e-magazine in an effort to thank its 12,500 employees following the selection in Switzerland as the world’s best hotel chain.

The firm wrapped up the year 2001 with 12,000 employees and is seeking to increase that figure to as many as 13,000 workers through a benefit-reinvestment policy earmarked to build new hotels, streamline the existing resorts and create new jobs.

Riu Hotels & Resorts is an international chain specialized in sun-and-beach vacationing tourism. It owns 96 hotel in 10 different countries with a staff of more than 12,000 employees waiting on over 500,000 guests each year. These figures make Riu one of the world’s major hotel chains