Business travel is an important factor in the growth of the travel sector as a whole -ITB Business Travel Days provide an ideal platform where business travel experts can network and expand their knowledge- Richard Quest, well-known CNN International correspondent and business travel specialist, has opened this section
The opening ceremonies of the ITB Berlin 2008 will be taking place on the eve of the first day of the fair, on March 4, at 6 p.m. in Room 1 of the ICC Berlin. Klaus Wowereit, Governing Mayor of Berlin, and Raimund Hosch, Chief Executive Officer of Messe Berlin GmbH, will address the guests.
Afterwards there will be speeches by Francesco Frangialli, General Secretary of the World Tourism Organization (UNWTO), and Klaus Laepple, President of the National Association of the German Tourism Industry (BTW).
At the ITB 2007 Mecklenburg-West Pomerania received the German Youth Travel Award for providing the best range of tourism attractions in Germany for young people, and this time around, for a second year in a row, it is acting as the ITB’s partner state at the YIG Germany Youth Travel Pavilion. The acronym YIG stands for Youth Incoming Germany.
Following the successful launch of Travdex@ITB in 2006 and PhoCusWright@ITB in 2007, Messe Berlin will offer, for the third year running, another information-packed technology program in the context of the ITB Convention from the renowned market research and travel intelligence company, PhoCusWright Inc.
The leading trade show for the world’s travel industry has recognized the growing importance of the market for suppliers to the tourism sector by setting up a section entitled ITB Supply.
In recent years the tourism section ITB Cultural Tourism has undisputedly been the second most popular public attraction at the world’s largest travel trade show. This year the ITB BookWorld and ITB Cultural Tourism are exhibiting jointly in a prime location in the centre of the grounds, in Hall 10.2, where the sections will be within even quicker reach to culturally interested visitors at this year’s ITB Berlin.